Press Release - Breastfeeding USA Celebrates Giving Tuesday

Breastfeeding USA Joins the National #GivingTuesday Movement to Encourage Spending with a Purpose

Breastfeeding USA has joined #GivingTuesday, a unique blend of partners—charities, families, businesses and individuals—to transform how people think about, talk about and participate in the giving season. Coinciding with the Thanksgiving Holiday and the kickoff of the holiday shopping season, #GivingTuesday inspires people to take collaborative action to improve their local communities, give back in better, smarter ways to the charities and causes they support and help create a better world. Taking place December 3, 2013 – the Tuesday after Thanksgiving – #GivingTuesday will harness the power of social media to create a national moment around the holidays dedicated to giving, similar to how Black Friday and Cyber Monday have become days that are, today, synonymous with holiday shopping.

Breastfeeding USA Counselors serve communities across the nation via telephone, online communication and monthly meetings, at no cost to families. Breastfeeding USA is a volunteer-run organization. We believe in empowering families to change the world, beginning with a baby and mother-to-mother support. Patty Jacobs, Breastfeeding USA President, says, “We encourage you to look into #givingtuesday and consider your many opportunities for giving. You can impact future generations through your support of Breastfeeding USA: by volunteering, donating or joining as a member. However you decide to give back, we appreciate your generosity.”

Breastfeeding USA is proud to be part of more than 8300 corporate and nonprofit organizations providing creative ways people can embrace #GivingTuesday and collaborate in their giving efforts to create more meaningful results. “This initiative has truly been crowd‐sourced by some of the smartest and most connected minds among the next generation of philanthropists and entrepreneurs,” said Henry Timms, 92Y’s Interim Executive Director.

“#GivingTuesday is a counter narrative to Black Friday and Cyber Monday because it reminds us that the spirit of the holiday giving season should be about community and not just consumerism,” said Kathy Calvin, CEO of the UN Foundation. “The most meaningful gift we can give our children, loved ones, friends and neighbors is the commitment to work together to help build a better world.”

#GivingTuesday™ is a campaign to create a national day of giving at the start of the annual holiday season. It celebrates and encourages charitable activities that support non-profit organizations. Visit the #GivingTuesday website (www.givingtuesday.org) for more information.

About Breastfeeding USA
The mission of Breastfeeding USA is to provide evidence-based breastfeeding information and support, and to promote breastfeeding as the biological and cultural norm.
Visit the Breastfeeding USA website (www.breastfeedingusa.org), Facebook page (https://www.facebook.com/BreastfeedingUSA) or follow @Bf_USA (https://twitter.com/BF_USA) on Twitter.
Contact Breastfeeding USA at publicrelations@breastfeedingusa.org