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History

    In a little more than 3 years, Breastfeeding USA went from an idea to an incorporated entity which – thanks to the work and financial support of breastfeeding advocates across the country – has trained Breastfeeding Counselors to deliver our mission. Below are some key events in the history of the organization.

    DateEvent
    September, 2008Several current and former La Leche League Leaders begin discussing their desire to create a national breastfeeding support organization
    Summer, 2010Final work begins towards incorporation of the organization: defining mission statement; selecting initial members of the Board of Directors; drafting organizational documents
    November 17, 2010Breastfeeding USA, Inc. is incorporated in the state of New York: Original Bylaws
    December 10, 2010Breastfeeding USA Facebook page launched marking public announcement of organization
    December 14, 2010Breastfeeding USA website launched
    December 2010 through January 2011145 individuals become Founding Members of Breastfeeding USA in the first weeks after public launch
    February, 2011First issue of Horizons was published
    March, 2011Launched BC accreditation program; first Breastfeeding Counselor applications accepted
    May 17, 2011First Breastfeeding Counselors were accredited
    June 10, 2011First Community Chapter meeting was held in Pinole, CA
    June 30, 2011Breastfeeding USA closes first fiscal year and receives 501(c )(3) non-profit status designation from the Internal Revenue Service
    July, 2011Breastfeeding USA hosts exhibit table and reception at ILCA Conference in San Diego
    October, 2011Held first Voting Member election of Board of Directors
    November, 2011Breastfeeding USA files first Form 990 Annual Financial Report with IRS
    December 6, 2011The Board of Directors hosted the first Voting Members’ Annual Meeting
    June 1-3, 2012Breastfeeding USA hosts first face-to-face meeting of the Board of Directors, along with voting member and general interest get together
    July-August, 2012The Indiegogo crowd sourcing, fundraising campaign garnered over $14,000 gross revenue, and awareness of Breastfeeding USA.
    March 2013The Comprehensive Course was completed and all modules were open to BC Candidates.
    July-October 2013Breastfeeding USA and Best for Babes teamed up for the Inaugural Fitness and Fundraising Challenge “Team We’ve Got Your Back, Babe!”
    May 31, 2014Facebook reaches 50,000 “Likes” and celebrates with mothers around the country sending in hundreds of breastfeeding photos.
    June 30, 2014The organization purchases a subscription to the R2 Digital Library’s online version of Counseling the Nursing Mother, and the book is now available to all candidates enrolled in the comprehensive course. The Candidate Education Fee increases to $50, making the online library access included at no additional cost to candidates.
    September 2, 2014Twitter reaches 5000 followers.
    October 2014Breastfeeding USA reached 500 members.
    December 2015Breastfeeding USA celebrates its 5th anniversary, and holds a membership drive to boost revenue and awareness.
    January 2016Facebook reaches 150,000 “Likes”
    January 2017Twitter reaches 10,000 followers.
    June 2017Facebook reaches 180,000 “Likes”
    July 2017New website is launched.
    October 2018Board approves a three year Strategic Plan using a Theory of Change concept
    March 2019The entire Comprehensive Course was opened in Learn World, our virtual learning community
    March 2019New organization Bylaws are adopted by the Board of Directors
    March 2019Inside Breastfeeding USA:Volunteer Monthly Newsletter is launched
    January 2020Finance Committee hires a private contractor bookkeeper
    July 2020Breastfeeding USA stands with Black Lives Matter
    August 2020Twitter reaches 14,000 followers